The horror film "The Eye" was released in 2008 and was a re-make of a Hong Kong thai film made with the same name. This poster produced for this film was clearly carefully thought about and utilises technical photoshop editing for dramatic effect. The positioning of the eye in the centre of the page makes the view concentrate on the eye. The texture of the face and the hazel eye pupil makes the whole mis-en-scene blend in well together. The text is fairly basic and it is clear that the picture is the main focus of the poster. The Eye is put in bold for emphasis that contrasts with the picture. The designer of the poster has made the font of "eye" in bold text which links to the main subject of the poster for added emphasis. The poster is fairly simple yet effective, with the hand coming out of the poster it creates a creepy atmosphere and makes the horror genre that the poster is aimed at, stand out further.
This poster gave us an initial idea to design a poster with an eye on the front, but have the victim in the eye so it looked like the villain or killer was watching the victim, the victim would look scared and shaken up to create an ominous horror feeling.
Famous zombie films like "Land of the Dead" gave us the whole initial idea to do a zombie trailer. As zombies are getting more and more popular we decided we would follow trends and adapt them in our own way for original success. The colours in this poster really work well to create a grim and fearful atmosphere that zombies give. The red text represents blood and is a typical convention used throughout horror posters, magazines etc. The image of this poster is of loads of zombies walking towards the viewer as if they are being approached, the murky green colour used represents rotted corpses and gives a gruesome feeling. Although we cant see all the zombies faces we can see the ones vaguely at the front which show blood and pale faces. A lot of zombie films use the pale face look we decided to break the tradition and go we a more up to date look of freshly killed zombies more like films such as 28 Days Later.
Shaun of the Dead is far from scary being more of a horror comedy, but it does have some horrific aspects and the zombies typical to the conventions we are analysing. When looking at this poster we got the idea to use white contacts, as they would work well to create a zombie effect. Typically, audiences convey red as blood so the red doors in the mis-en-scene create a sense of danger and death. All the zombies in this poster are presented as dark and gorey and look drained of colour in their complections. The main actor is presented on the poster as bright and colourful which causes great contrast, this also helps distinguish the difference between the undead and the living. The slogan and title is white and bold which makes it stand out but also could symbolise surrender, peace or innocence. This font type is another factor we considered in our design ideas.
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